About the Poster Art:
IFFF celebrates and showcases the spirit of independent filmmaking and screenwriting. This mission carries over to its annual selection of the poster art that also adorns the IFFF program book, ads, postcards, website and other festival promotional and marketing pieces.
Each year, festival organizers go in search of an outstanding and unique artist to graphically capture what the year's festival is all about. Sometimes the artist finds his or her way to IFFF - it's a very curious process, not unlike the creative process itself. Whether the artist is a graphic designer, photographer, illustrator, painter, sculptor or someone skilled in all those mediums, this artist creates a strong visual representation usually based on an idea, theme or provocative slogan determined by the festival.
Art Baez of SourceMecca interprets this year's slogan, Family Films Are Evergreen. Art is an incredibly eclectic, flexible and gifted artist. He specializes in original illustration, toy design, corporate identity and branding, packaging, book design and most clearly whimsical poster art! This year's challenge was to imagine an environment where family films and stories were as “solid as a rock” and imbued with an evergreen quality that will endure the test of time. Who could imagine that snails, caterpillars and ferns would join in to better illustrate that timeless message? Art!
Click here to read Art’s bio.
Email Art
Read about last year's artist
